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21 02, 2017

First Impressions Matter For Independent Hotels

By | February 21st, 2017|Blog|

“You never get a second chance to make a first impression.” First impressions are the most lasting, especially with independent hotels. An excellent independent hotel put it’s guests first. Every last detail is tailored to their guests and to making [...]

26 01, 2017

The OTA vs. Metasearch Battle and What It Means for You

By | January 26th, 2017|Blog|

In today’s travel industry a lot of questions about Online Travel Agencies (OTAs), and Metasearch Engines have surfaced. Metasearch engines provide information on travel products, and hotels, then directs the consumer to the direct booking website. Online Travel Agencies market [...]

16 12, 2016

Top 4 2016 Milestones: Year In Review

By | December 16th, 2016|Blog|

Thank you for your loyalty this year! Members like you make IBC great. We’ve crossed major milestones, helped independent hoteliers like you succeed, and developed technology platforms unique to IBC. This year we’re celebrating the growth of our business, our [...]

6 12, 2016

5 Reasons Hotels Must Capture Guest Data

By | December 6th, 2016|Blog|

Even though guest data are a game changer for independent hotels, it’s sad to say but true: Independent hotels are not getting access to the information they need. If a traveler books a room through an OTA, hotels don’t get [...]

24 10, 2016

4 Ways to Build a Truly Unique Independent Hotel Brand

By | October 24th, 2016|Blog|

The independent hotel industry caters to the authentic and original.  With the proliferation of hard brand’s “soft brands” and when every hotel is promoting itself as “unique”, it’s easy to get lost in the crowd.   So how does one [...]

6 10, 2016

5 Hotel Customer Service Tips for Independent Operators

By | October 6th, 2016|Blog|

Companies like Google, Expedia, Booking, Tripadvisor, Instagram along with a growing number of review consolidators and technology providers have allowed the boutique and independent hotel industry to quickly gain traction. Travelers love that these anti-chain establishments offer a personal experience [...]

22 09, 2016

ILES Now Accepting Award Submissions

By | September 22nd, 2016|Blog, Uncategorized|

This hotel award recognizes exceptional performance of an independent hotel in customer service and community relations. The winner will be announced at ILES in May in Las Vegas. IBC wants to recognizes a property that stands out from others within the [...]

12 09, 2016

5 Reasons to Attend the ILES Hotel Tradeshow

By | September 12th, 2016|Blog|

Join us for the InnDependent Lodging Executive Summit (ILES),  a three-day idea exchange and hotel tradeshow for independent hoteliers, May 15-17 at the Hard Rock Hotel & Casino in Las Vegas. ILES is the most cost-effective professional development opportunity for [...]

2 06, 2016

Free Guest Texting Trial and Hotel Supplies Savings

By | June 2nd, 2016|Blog|

IBC's network of preferred partners is growing again! We're pleased to introduce you to two new partners – guest texting service Ivy from GoMoment and hotel supplies purchasing platform Source 1 /Birchstreet Purchasing. We're also excited about a unique 25% [...]

23 03, 2016

3 Hotel Marketing Trends from ILES at HI Connect

By | March 23rd, 2016|Blog|

We’ve just returned from the InnDependent Lodging Executive Summit (ILES) at HI Connect and, wow, are we buzzing from a great event. In its second year, the summit moved to Nashville, Tenn., where it was hosted within the world-famous HI [...]

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