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7 11, 2016

Airbnb vs. Hotels: How Can Independent Hotels Compete with Airbnb?

By | November 7th, 2016|Contributed Articles|

Beat 'em and Join 'em The ability to provide a rich selection of goods and services for potential customers has aided the rapid growth of peer-to-peer platforms. Airbnb, one of the most successful of these, defines itself as "a social [...]

10 07, 2016

The Top Concerns of Independent Hoteliers

By | July 10th, 2016|Contributed Articles|

Solutions for Independent Hoteliers Even though independent hotels consistently make the news, the concerns of the owners and managers of independent hotels are often overlooked. Many cite consolidation, low margins, distribution, loyalty programs, rising operational expenses and technology as some [...]

9 04, 2015

Refresher: What IS a Hotel Brand?

By | April 9th, 2015|Contributed Articles|

A New Look at a Hotel Brand Historically, guests sought out brands for their loyalty programs and the consistency they offered. These were important for years, when the hospitality field was dominated and defined by well-known names such as Marriott, [...]

21 03, 2015

Independent Travelers Put a Premium on Freedom of Choice

By | March 21st, 2015|Contributed Articles|

Understand Independent Travelers I'm an experiential traveler, looking for different types of places to stay depending on the nature of the trip. I'm not brand-loyal. What matters to me is how the place I choose to stay in fits my [...]

5 02, 2015

Dare to be Different: Accommodating the Increasingly Sophisticated Global Traveler

By | February 5th, 2015|Contributed Articles|

What the Global Traveler Wants I remember a snowy afternoon in Salzburg when we wandered into what looked like a safe hotel near the mountains associated with "The Sound of Music" and the manager (or owner, for all I know) [...]

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