As the New Year continues and technology develops, accommodation providers must understand what voice search is and how it can help their properties.
The first thing to know is that voice search is on the rise. In fact,20% of searches through mobile devices come through voice controls, and by 2020, this percentage will increase to 50% in the United States.
Voice control gives you the ability to interface across different platforms, recognize voice commands and support customer service efforts
Capitalizing on emerging technology now will set your property ahead of the game later. To read more about hospitality technology trends in 2019, click here.
Again, the growth of the voice assistant is rapid. The continuous development of technology brings about the optimization of devices. There are many options in the marketplace of voice technology. Examples include Amazon Alexa, Google Assistant, Apple’s Siri and Microsoft’s Cortana. These devices are able to use voice to perform searches and accomplish tasks quickly.
Voice search has the potential to grow into the role of a “digital employee” and will be able to complement the work of human employees. This will allow owners and operators to spend more time and attention focused on big-picture tasks.
Voice assistants are going to have an impact on the way businesses interact with technology and collaborate internally. Determining how to deliver the benefits of this new technology across every device, from smart speaker to mobile apps, will be a major factor of success for your operation.
Want more tips and advice? To find out how you can set yourself up for success, read our Owner and Operator Performance Audit.